Appeal has been working with Eddisons, a national commercial property consultancy based in Leeds with more than 200 staff based in offices across the UK, since 2015.
Throughout this time Eddisons has grown its profile in the regional and national property media and we work in partnership with the firm’s head of marketing to focus on identifying news stories with traction in key business areas.
A rapid flow of stories, accompanied by good photography ensures Eddisons stays in the public eye and is frequently featured and talked about in the property pages.
Appeal’s strategy for Eddisons includes:
- Generating news stories from across the firm with a focus on agency, auctions, valuations and building and project consutancy teams
- Stories on interesting or unusual properties featuring in upcoming auctions make an important contribution to the success of Eddisons monthly Pugh property auctions in Leeds and Manchester
- New hires stories reflect the growing business and help with recruitment of talnted new employees
- Stories are shared on social media to amplify the message